As many Midwest retailers look for ways to compete with Amazon, Kroger is pursuing a deal with the Walt Disney Company to enhance its bonus program.

Kroger's Boost Program

Kroger launched its Boost program in 2022. Kroger operates about120 stores in 82 cities in Michigan and more than 2,700 nationwide. Although Kroger hasn't disclosed how many customers subscribe to its Boost program, it says the delivery service has performed "better than expected."

Kroger Boost customers can opt for two tiers which run $59 or $99 per year. The lower tier service offers free next-day grocery delivery while higher-tier customers get same-day delivery.

Kroger Looks to Offer Streaming Services to Its Customers

As Kroger looks to retain Boost customers, it has entered into talks with the Walt Disney Company in order to offer the Disney+ streaming service to its customers. A source tells Bloomberg that if talks come to fruition, Kroger Boost customers could start having access to Disney+ streaming at no additional cost.

SEE ALSO:  Walmart Cracks Down on Customers Who Use Coupons

SEE ALSO:  Kroger Helps Seniors Who Struggle With Digital Coupon Program

SEE ALSO:  Have You Been Overcharged for Fruit at Walmart? 

Bloomberg reports that feedback from customers is the driving factor behind Kroger's decision to offer access to a streaming service, as consumers weigh costs associated with multiple streaming platforms.

Retailers Look for Ways to Compete With Amazon

Nationally retailers have been looking for ways to compete with Amazon, essentially playing catch-up ever since Amazon Prime was introduced nearly 20 years ago.

Walmart launched its Walmart+ membership program in 2020 and has since reached a deal with Paramount to add streaming services

 

The House That Groceries Built - Peek Inside the Kroger Mansion

This historic home in Cincinnati was originally built by Bernard H. Kroger for his daughter Gretchen in 1928.

Its unique architecture places it on the National Register of Historic Places.


Gallery Credit: George McIntyre

Check Out 21 Now-Defunct Stores We All Miss Going to in Michigan

With the holiday shopping season right around the corner, let's take a minute to remember all the stores that we used to go to that are no longer in business.

Here Are The 10 Best Michigan Supermarkets To Secretly Live In

We ranked the top 10 supermarkets that you could secretly live inside of or on top of.