"It's just the right thing to do," the CEO of ZeroWater, Doug Kellam, told Pat and AJ. As we are all aware of here in Flint, it's tough to find a water filter that will actually filter out lead. So the CEO of ZeroWater has announced that they are starting a matching program, called "Filters For Flint." They have pledged to match every water filter donation made to families in Flint, in conjunction with the United Way of Genesee County.

ZeroWater is the maker of a 5-stage ion exchange filter, which removes almost all total dissolved solids (TDS), making ZeroWater the only gravity-fed filtration system that can match the TDS levels found in purified bottled water...including lead.

Doug Kellam spoke to Pat and AJ on the morning show on Cars 108 this morning, calling for companies and celebrities alike to purchase filters for the families of Flint. You can listen to the full interview below. To purchase a filter, click HERE.